Google Reviews vs Booking-Platform Reviews
Reviews on Fresha, Booksy or Treatwell help you inside those platforms, but they do not show on Google or feed local search. Google reviews live on the profile you own and reach everyone searching for you.
Collect both, but make sure you are also building Google, it is the asset that stays yours and does the most for visibility.
Related guidesDo Google Reviews Help Local SEO? →Does Replying to Reviews Help Your Business? →Review Rating vs Review Count: Which Matters More? →How Recent Should Google Reviews Be? →